Making Waves at C-Level

Episode 200 is a big milestone for any podcast. When Thom Singer started this show he had no idea it would become such an important part of his business life. In interviewing nearly 200 entrepreneurs, solopreneurs, business leaders and others with the entrepreneurial spirit he has been exposed to many people with different paths to success.

In planning for this show Thom decided to look at what he has learned in speaking to others who have carved their own career path.

Ten Lesson Learned From Hosting "Cool Things Entrepreneurs Do"

1. Entrepreneurship is not for everyone - and that is okay.
2. To be successful you have to go for it.
3. Enthusiasm and ambition matter.
4. Planning and focus (with execution) are key.
5. You have to take the risk if you want the rewards.
6. Networking is important.
7. Your product or service must fill a need.
8. Sales, sales, sales.
9. There will be rough days and weeks.
10. Pay attention to your numbers.


Direct download: CTED_200.mp3
Category:general -- posted at: 12:00pm EDT

As Founder and CEO of the marketing firm Triple R Marketing, Matt Ruedlinger has been described as “highly creative with an unparalleled understanding of service”. With over 20 years’ experience in Marketing and Sales, Matt has helped small-local businesses and brand-name Fortune 500 companies alike become leaders in their industry. He has worked alongside world-renowned author and sales expert Jeffrey Gitomer, and has helped businesses promote their products at high-profile events such as the Sport Emmy Awards.

Matt’s vision of Triple R Marketing is key to his core belief and operating principles, driving him to create distinguished customer experiences, “Customer experiences are not planned based on data, they happen when you empower the right people who love what they do, and I love what I do.”

Customer experience is integral to his work. He believes satisfied customer are not a level of success, as being satisfied is the bare minimum we will accept in today’s social world. With this customer-centric business philosophy, business acumen and commitment to rapid, reliable results he and his staff have retained over 96% of his customers since day one of Triple R Marketing in 2005.


Direct download: CTED_199.mp3
Category:general -- posted at: 12:00pm EDT

This episode of "Cool Things Entrepreneurs Do" is a simulcast of the "Reality Check Podcast with Craig Price" (Episode 208). Each year Craig hosts a "Speakers Roundtable" for his show at the National Speakers Association "Influence" Conference. What he creates is a wonderful dialogue between people who are active in the business who share their insights and ideas, while laughing and exposing their mutual friendship and respect.

This conversation is a real behind the scenes look at the world of being a professional speaker, with an emphasis on marketing, standing out in a crowded field, embracing your real self, and ways to promote each other.

Craig Price is joined by Certified Speaking Professionals (CSP's) Thom Singer, Jessica Pettitt, Dr Mary Kelly, and Jason Kotecki (Jason, Mary, Jessica and Craig have all been guests on "Cool Things Entrepreneurs Do").

For more information about Craig Price and The Reality Check Podcast, visit

Direct download: CTED_198.mp3
Category:general -- posted at: 11:48am EDT

Marquesa Pettway, CSP, a designation awarded to less than 700 speakers in the world, DTM, a Business Reinvention Expert, Professional Speaker, Author of The Reinvention Roadmap, SpeakerTalk Radio host (on itunes) and the founder and chief coach of The National Center for Speaker Training.

She helps entrepreneurs attract clients and earn income by using their voice to grow their business. She’s coached hundreds of entrepreneurs and professionals to profitable businesses since 2005.

Marquesa provides the "how" in her Reinvention Roadmap™ and SpeakerBlueprint Roadmap and many other business boosting programs via THE NATIONAL CENTER FOR SPEAKER TRAINING. She's recognized an as expert by New York Newsday. Les Brown, the internationally renowned motivational speaker, calls her a brilliant speaker and business coach.

Associate Producer for CNN small business show, "Managing with Lou Dobbs" turned Biz Reinvention Coach to hundreds of entrepreneurs and hundreds of organizations since 1993. The New York Daily News quoted her as a "guru". New York based expert, Marquesa Pettway ALSO reinvents organizations.

Ms. Pettway is a columnist for Speaker Magazine and was featured in Toastmasters Magazine in August 2015. She was also featured on the Voices of Experience Digital Magazine for Speakers Twice; She serves as the Live Broadcasting Host for Women Speakers Association. She's a syndicated columnist for TV.

To learn more about Marquesa's programs, please visit

Direct download: CTED_197.mp3
Category:general -- posted at: 10:09am EDT

Mark Hunter is "The Sales Hunter." He helps companies and salespeople find and retain better customers. He is also the author of the best-selling book, High-Profit Selling.

He is recognized as one of the "Top 50 Most Influential Sales and Marketing Leaders." All of this has him traveling globally nearly 230 days per year, working with companies to help them grow their top-line sales and bottom-line profits.

He is known for his sales growth strategies and consultative selling approach to business. Mark Hunter is frequently quoted in the media and is a keynote speaker at major conferences on the subject of sales and sales leadership. His sales techniques are in use today by salespeople on 5 continents and in more than 100 different countries.

Be sure to read Mark's latest best-selling book "High-Profit Selling - Win the Sale Without Compromising on Price" by AMACOM. In the book Mark shares proven strategies to maximize price and minimize discounts. The book contains a step by step process with how to increase your prices.

What Mark Does:

Mark Hunter "The Sales Hunter" delivers keynotes and sales training workshops centered on 3 areas:

Maximizing Price - The art of avoiding the discount and getting full-price every time
Selling Leadership - Sales organizations to sell at a higher price
Sales Motivation - Preparing the salesperson to win

Mark believes the success of a company depends on the success of the sales team and the sales managers. Selling on price is not selling, it's taking orders. Selling is about increasing the value the customer is going to receive which results in the price being maximized. All of this starts with the salesperson and their sales motivation & sales competency.

To learn more about Mark, visit:

Specialties:Sales Motivation, Selling a Price Increase, Sales Training on Price and Profit, Working with purchasing departments, procurement teams and professional buyers. Maximizing your potential and profit with each customer, Professional selling skills and the ability to be a true sales leader

Direct download: CTED_196.mp3
Category:general -- posted at: 12:56pm EDT

Joe Zente is the President/CEO of Z3 Performance Development, Inc. He founded Z/Three in 1999 with a singular vision -- to help forward-thinking entrepreneurs to exceed their personal and business goals. Joe is the developer of the UnCommon Sense© Formula for Success, a process that has been used by hundreds of CEOs and presidents to transform their culture and to create consistent, predictable, scalable, sales organizations The Formula has also been deployed internationally by thousands of managers, salespeople, service providers and subject matter experts to dramatically improve their selling effectiveness and results. His approach is practical and no-nonsense. Joe speaks nationally on Building World Class Sales Organizations, has written hundreds of articles and eBooks, and blogs monthly at

Joe understands business. He has directed Fortune 500 divisions, led nine companies, founded six and sold two. His experience includes more than 30 years leading international firms involved in a variety of products, services, technologies and programs. Joe has led companies with products ranging from complex capital equipment and technologies to fish, engineering services, software, sporting goods, and conceptual services. He is intimately familiar with the challenges faced by turn-around executives, hyper-growth firms, and large multi-nationals. A serial entrepreneur, author, speaker and investor, Joe directs Z/Three in helping many of the world’s most successful entrepreneurs to take their personal and business performance to the next level.

Direct download: CTED_195.mp3
Category:general -- posted at: 9:27am EDT

Garrison Wynn has presented to some of the world's most effective leaders and business developers, from multibillion-dollar manufacturers and national associations to top New York Stock Exchange wire houses. He has a background in manufacturing, telecomm, and financial services and toured as a professional stand-up comedian. In his teens, Garrison worked with Magnavox and baseball legend Hank Aaron to promote the world's first video gaming system, and by age 27 he became the youngest department head in a Fortune 500 company's history. He researched and designed processes for 38 locations nationwide and developed and marketed products still being sold in 30 countries. He is the author of the bestseller The REAL Truth About Success, has contributed weekly to The Washington Post, and has coauthored with Stephen Covey. His award-winning success tools receive high praise, but his greatest strength is a magnetic live performance that keeps him in high demand, with more than 600 inquiries and 100 speaking dates per year.

Listen to this episode of "Cool Things Entrepreneurs Do" and hear his conversation with Thom Singer about how he got into the business of speaker, his advice for those who want to create their own business, and why making sales a priority is paramount to entrepreneurial success.

Direct download: CTED_194.mp3
Category:general -- posted at: 11:13am EDT

Melissa J Nixon wants you to live a courageous life. She is an Executive Leadership Coach, Courageous Life Mentor and more!

She is excited to be living out her dream and fulfilling her life’s mission of helping women to live and lead courageously. As a result, women around the world are being inspired and taking action toward their own passion and purpose.

She is a professional speaker, trainer, & leadership coach who spends her days connecting with the hearts of women and pushing them past their perceived boundaries to achieve goals that were once just a thought. She is in total belief that there is so much more beyond where we are currently! However, we have to be willing to take risks and go after it. We have to be willing to do it again. Even as successful women can sometimes allow fear and/or complacency to creep in to prevent them from take that next power move. It happens to the women with masters degrees, Phd’s, 6 figure businesses, and even 7 figure businesses. Dealing with fear, complacency, and stagnation does not elude salary grades, titles, or your net income. It merely comes with the territory of being…human!

Melissa spent years in Corporate America as a HR/Organizational Development leader helping leaders navigate large scale change. However, she quickly realized that transformational change doesn’t happen with the most well thought out plan. It happens in the heart of a leader. It happens in the conversations behind closed doors connecting with leaders on their boldness, fears, frustrations, and how to move from where they are to where they want to be.

Throughout her journey she found that there are so many women who are like her. They believe that there’s more to this current experience called life too. They want to live differently. Lead differently. They want to experience more joy and fulfillment.

In this episode Melissa shares her journey and encourages people to be courageous.

http://www.courageouslifeacademy. com

Direct download: CTED_193.mp3
Category:general -- posted at: 11:42am EDT

Jon Petz is a motivational keynote speaker and master of ceremonies who uses humor engaged audiences.

Clients invite him back again and again – and audience members can’t wait to transform his ideas and strategies into real-world change in their lives and careers.

Ever meet one of those people born to be on a stage? That’s Jon – and that’s why he left a highly successful career as a Vice President of sales to return to his real passion as a professional speaker & corporate magician. After that? There was no turning back. With a unique skillset, a purposeful presence, and the kind of energy that seems to transform a room – he gets audiences on their feet, and to the edge of their seats hungry for the innovative insights and game-changing solutions he shares. As a funny motivational speaker, event or conference emcee or corporate magician, he wow’s the crowd. He uses his magic and inspiring stories to bring home the very real belief that we all have the opportunity to be significant each day, and that small moments matter in business and in life.

Jon Petz is not a corporate magician who decided to turn “keynote speaker.” He’s a relatable “everyman” who has worked in a warehouse, flipped burgers, driven a forklift, sat in the cubicle, made cold calls, managed in corporate America, competitively grew a highly successful sales career, and managed a national sales team across 52 offices. His ability to draw on these experiences and more allow him to resonate with audience members with humor – and the human touch. With Jon, there’s no “Diva” or drama. And that? Makes him a favorite for corporate audiences, event planners, and leadership teams. Bottom line? He gets people. From all backgrounds, positions, and diversities – and they get him because when they laugh, they learn more. When he connects from the heart because he’s walked a time in their ‘shoes’ – they pay attention. They can see themselves in the answers. And that? Makes all the difference.

When he’s not on the road wowing audiences and empowering others to create significance, he is at home with the real stars of the show, his beautiful wife and daughters.

Direct download: CTED_192.mp3
Category:general -- posted at: 11:35am EDT