Check out episode 524 - Thom Singer interviews an amazing entrepreneur, Farissa Knox. She is the founder of RLM, a full service ad agency in Chicago, IL.
A native New Yorker, Farissa relocated to Chicago in 2007 and founded RLM Media in 2008. RLM Media is a boutique advertising agency that specializes in media planning and buying and is headquartered in Chicago, IL. RLM additionally uniquely services and works closely with other advertising agencies that do not have media buying capabilities in house by working as an
extension of their client-agency teams in order to bring the advertiser’s message to market in an efficient and total market approach. Some of the client categories RLM has been able to be successful in are Politics, Health Care, Recruitment and Higher Education. Farissa has grown RLM Media to gross billings of over $20 million in 10+ years by providing excellent customer
service, complete solutions, and a team approach for their clients.
Additionally, Farissa founded WhatRUWearing in 2012. WRUW is a production house that focusses on a one-off, series, and cinematic video within the fashion, beauty, lifestyle and reality space, having created the original series, PRGirl, focusing on young women in major markets living and working in the world of fashion, beauty, and lifestyle public relations. Farissa is the creator and Executive Producer of PRGirl and is working on additional projects to be
released in 2020.
Before Farissa was in business for herself, she worked in advertising sales. Farissa began her career in local radio sales at Cox Radio in Richmond, Virginia for the Classic Rock radio station WKLR-FM where she was able to learn the foundation of some of the same skills she uses today in her own companies. From there, Farissa went on to do national radio sales for Interep in New York and Chicago which, at the time, represented over 2000 radio stations across the country.
Farissa lives in Chicago’s Lake View neighborhood with her husband and two daughters. Farissa received her B.A. in Communications from Christopher Newport University in Newport News, VA in 2003.