Making Waves at C-Level
The guest on episode 376, Melanie Benson, and Thom Singer (host of Cool Things Entrepreneurs Do) went to college together at San Diego State University in the 1980s, but never met until a few months ago.  Small world (well, there were over 30,000 students on campus)
Melanie, a Revenue Strategist and Business Performance Optimizer, is a guide for conscious entrepreneurs ready to accelerate their impact and income by making their business perform 10 times better.  With over 12 years experience in corporate America, Melanie specializes in aligning visionary, game-changing entrepreneurs who are emerging as leaders with the most powerful mindset, actions and strategies that propel them to a level of success they never knew they could achieve.
Melanie combines her extensive traditional education (she holds a Bachelor’s Degree in Business Management and a Master’s Degree in Organizational Management) with multiple advanced certifications in Project Management, Results Coaching, Neuro-Linguistic Programming and even a license as a Spiritual Counselor to get her clients past their obstacles and into impacting the world in a fulfilling, and profitable, way.
Integrating creativity and intuition with a honed “facts and data” approach has resulted in some of the most comprehensive business growth resources available to conscious entrepreneurs.
Melanie is host of Amplify Your Success Podcast, serves on the Women Speaker's Association Executive Team, is programming chair for the Association of Transformational Leaders and  is co-author of’s “Start Up Guide to an Information Marketing Business.”
Melanie speaks for many entrepreneurial audiences across the globe both live and virtually via webinars and telephone-based seminars; has been a regularly featured expert on radio shows and in media publications such as American Express OPEN Forum, Bloomberg BusinessWeek, Women’s Day, Parenting Magazine, University of Phoenix Alumni Magazine and Female Entrepreneur Magazine.
Melanie lives in the Los Angeles area with her soon-to-be husband. As an avid lifestyle enthusiast she spends her free time in search of the best spas and beaches in the world.'
Direct download: CTED_367.mp3
Category:general -- posted at: 11:43am EDT

Cindy Schulson shows coaches and consultants how to stand out in this noisy online world by marketing with heart vs. hype.

Cindy brings a decade of marketing experience working for such companies as Coca-Cola and Visa, combined with a decade of online marketing to create a paradigm shift in how marketing can be done with integrity and heart.

One of her greatest gifts is helping her clients sort through their “brain dumpi” of ideas so they can find the golden nuggets that make them shine in their own unique way.

Cindy is known for her down-to-earth approach – what you see is what you get. Her love of adventure has led her to live and work in five countries, and she continues to bring that adventurous spirit to her business and life.

Direct download: CTED_366.mp3
Category:general -- posted at: 2:30am EDT

Ivy Slater is a professionally certified business coach, speaker, author and podcast host. For the past ten years, she has owned and operated Slater Success Coaching (SSC), working with men and women in both entrepreneurial and corporate lines of work.
Previous to SSC, Ivy owned and operated a seven-figure printing business, Slater Graphics, in New York City. As a woman in a male-dominated industry, Ivy found a way to establish her importance in the marketplace and use alternative strategies to what everyone else was doing to make a name for her company. She found a niche in working with women in the publishing industry and built a solid book of business, relationships she still enjoys today.
For the past eight years, Ivy has facilitated a variety of masterminds, meetings and retreats both internally and externally through SSC. She holds a handful of client events over the year, as well as goes into corporate organizations to lead training, workshops and seminars.
Her training focuses on:
Developing and strengthening communication skills
Growing and nurturing relationships for business development
Goal setting with action steps and accountability
Mastering the sales process
Ivy has hosted dozens of both live and recorded webinars, training and business challenge events for clients, as well as non-clients. She was an early adopter to the webinar world and is highly respected amongst her peers for her tenacity and willingness to get out there. She speaks all over the country, is active on social media, films a weekly YouTube video called the “SSC Minute,” and hosts a weekly podcast, “Her Success Story” where she interviews gutsy businesswomen on their success journey.
Ivy has worked with clients in their twenties, just starting their journey, to clients in their seventies working in their second or third careers. She is also a wife and the mother of two millennials, who keep her up to date on technology and pop culture trends.  
Direct download: CTED_365.mp3
Category:general -- posted at: 7:35am EDT

Thom Singer had the chance to be the master of ceremonies for the American Specialty Toy Retailing Association's Marketplace and Academy.  In his role speaking at this event he had the chance to interact with many owners of independent toy stores and the manufacturers of toys and games.
What can we all learn from retail stores? A lot.  The internet has disrupted the way people shop and buy things in all industries, but it cannot ever change the spirit of entrepreneurs. 
In this episode of "Cool Things Entrepreneurs Do" Thom recaps what he learned at this event from the educational programming and from talking to the wonderful entrepreneurs in attendance.  Toy people are fun people.... but they are also smart business professionals who are growing their businesses despite changes.
Also in this episode he interviews four successful store owners and manufacturers who share their advice about business success and ways to achieve more no matter your industry.
Direct download: CTED_364.mp3
Category:general -- posted at: 11:42am EDT

Award-winning broadcast journalist and former TV news reporter Erica Mandy is founder and host of theNewsWorthy.  This should be your go-to podcast to keep up with the important news of the day.
She combines more than a decade of journalism experience with her own voice and style to provide "fast, fair, and fun" daily news updates in less than 10 minutes, Monday-Friday. theNewsWorthy is credible yet casual - with an unbiased perspective and upbeat personality.
As a TV news reporter, Erica was live on the scene during terrorist attacks, wildfires and federal court rulings, to name a few.  She's interviewed politicians, CEOs, experts, and everyday people doing extraordinary things.
Erica most recently worked for CBS Los Angeles before quitting her job to start this one-of-a-kind daily news.
Direct download: CTED_363.mp3
Category:general -- posted at: 2:30am EDT

BINGE Networks, founded by Bonnie Bruderer is a network of creators, by creators, for creators. 

The multi-channel network allows for any person, brand or company to be able to afford main-stream TV advertising, using the connected device television market.

BINGE creates custom branded channels on their network, for each content creator and then each time a video is uploaded, its proprietary syndication software shares the video on 50 OTT platforms.

It has bridged the gap to the OTT world.

They are currently seeking content creators in the areas of:

-Professional Services and more.

To apply for a channel on this network:

Bonnie Bruder is the Executive Producer of over 700 television segments, airing on BINGE and other outlets.

She is also the writer, director, producer of the film INFLUENCER, a documentary about the social media stars and the billions of dollars in ad dollars that have been generated over the last few years.

She is on the board of OTT Fest, TEDx Marin, a member of the Emmy’s in Florida and involved in many other content creation projects.

She is also available for high-level consulting in the OTT space and for people that are looking to build out their own media network.

She can be reached at:
Direct download: CTED_362.mp3
Category:general -- posted at: 2:30am EDT

Iain Grae is a serial entrepreneur who lives life with a passion for creating inspirational experiences. He started his first small business in his teens and continues to build his portfolio. His first major success came in his mid-twenties when he founded Innovation Ads, Inc. – a New York based advertising agency which grew from just himself to over 150 employees in just three short years at which point he sold it. Iain currently owns San Antonio Raceway & Cycle Ranch MX Park which allows him to build family friendly events that enable people to pursue their childhood dreams. He uses a unique management style to empower his employees & customers alike to make the experience all that they want it to be.
Iain is also a Board Member of the Chamber Orchestra of San Antonio Iain holds a Masters in Organizational Leadership from Mercy College in New York and a Bachelors in Marketing from Florida Atlantic University in Boca Raton. He sees life as a quest for continuous education and firmly believes in the Law of Attraction and the power of positive belief. He attributes is success to surrounding himself with great people and always being ready to learn something new. Iain is married to Gabrielle Grae and they currently reside in West Palm Beach, FL with their wonderful cats & bird.
Direct download: CTED_361.mp3
Category:general -- posted at: 8:51am EDT

Erik Mueller, the President and CEO of Grasp Technologies, Inc., is the leading expert in the field of travel technology. He and his team at Grasp have created countless solutions for travel agencies worldwide to improve productivity, generate revenue and dominate their competition.

He was responsible for creating the first automated graphic reporting system for the travel industry and is considered the foremost expert on data consolidation and visualization in the Travel Industry space. Recently he released the first tablet compatible business intelligence tool for managing travel data.

In addition to serving as the President and CEO of Grasp Technologies, Inc., he also manages a high-end IT services firm Creative Computer Resources, is serving a fifth year as a board member of the San Diego Business Travel Association and frequently contributes to article for numerous industry publications and blogs.

Direct download: CTED_360.mp3
Category:general -- posted at: 2:30am EDT