With a background in marketing and event planning, Jessica Levin, who is a bit of a futurist, is best known as a connector of people. She has a reputation as the “Go To” person regarding marketing, meeting and event design and anything involving trends in technology. Jessica uses social networking tools to build and strengthen both personal and business relationships and teaches others how to embrace social media as a way to create both corporate and personal brands.
Jessica’s professional background includes experience in the professional services, association management and industrial marketing. Her strategic approach to marketing includes a mix of both traditional marketing channels and web 2.0 tactics. She focuses on creating, strengthening and maintaining relationships for business and for the people that drive them.
When it comes to events, she considers herself an event re-imaginer and helps organizations change the way they look at the typical meeting or convention. From a technology perspective, Jessica encourages a "no-fear zone" learning environment which encourages people to embrace technology at their own pace.
Jessica is also the author of "Perfect Pairings: The Art of Connecting People"
Check out this episode where she shares her journey of entrepreneurship and advice for those who want to have their own business.
Direct download: CTED_180.mp3
-- posted at: 10:31am EDT