Cool Things Entrepreneurs Do

Katie Allen is Vice President of viaONEHOPE, a merit-based marketing platform that empowers entrepreneurs to make an impact while making an income. Katie leads the business and the community of more than 1,200 Cause Entrepreneurs, or CEOs.

viaONEHOPE was founded by ONEHOPE, a brand with a mission to celebrate and serve the world through thoughtfully-crafted products that each makes a measurable impact for a specific charitable cause. viaONEHOPE provides “CEOs” the opportunity to make an income by hosting events ranging from in-home wine tastings to fundraising galas, while making an impact in their local communities.

In addition to everyday impact built into each ONEHOPE product, 15 percent of sales from viaONEHOPE events are donated to the host’s cause of choice.
Since joining viaONEHOPE in 2014, Katie has empowered Cause Entrepreneurs across the US to contribute to ONEHOPE’s efforts in raising more than $2 million in donations to national and global nonprofits, including ASPCA, ACT Today, Why Hunger and more.

Katie has 20 years of sales and marketing experience, leading key initiatives in both categories for major corporations such as FOX Broadcasting, Turner Network Television, Mars Inc. and Novartis Inc. She is an active member of the Direct Selling Association, Women’s Power Circle, and dedicates time volunteering in her community.

After experiencing firsthand the challenges of raising a family and working fulltime, Katie transitioned to a career in Direct Selling to fulfill the need for balance, freedom and flexibility. She is passionate about helping other entrepreneurs find and fulfill their purpose while doing work that makes a difference in the world.

Katie graduated from the University of Nebraska-Lincoln. She and her husband John are proud parents of their two daughters, Harper and Margeaux.

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